Beyond Tools and Tactics: Becoming a Trusted Guide, a New On-Demand Course

Even skilled CX professionals face an uphill battle influencing executives, especially with tight budgets and limited authority.
That's why I created "Becoming a Trusted Guide: Empowering CX Leadership." Gabe Smith of the CXPA joined me to preview the course and CXPA's learning platform, CXeducation.com.
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Originally aired May 22, 2025 as Episode 136 of The Trusted Guide Podcast (then The Delighted Customers Podcast).
What we cover
Why tools and tactics aren't enough to win buy-in
Strategies to shift your mindset
Frameworks for building stakeholder trust
Practical tools you can apply in your own context
Influence is a skill
The course grew out of years of watching good people struggle to move their organizations. Trust is the skill that makes the difference.
Related episodes
About the guest
At the time of this episode, Gabe Smith, CCXP, was Content Manager and Associate Director at the Customer Experience Professionals Association.
If this conversation was useful, you'll find more like it in The Trusted Guide Newsletter: practical insights on trust, influence, and leading change.


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